{"id":16025,"date":"2025-06-30T12:42:07","date_gmt":"2025-06-30T10:42:07","guid":{"rendered":"https:\/\/firstimpression.com\/?post_type=cases&#038;p=16025"},"modified":"2025-11-21T09:56:04","modified_gmt":"2025-11-21T08:56:04","slug":"lighting-up-g-stars-4d-archive-at-pitti-uomo-in-florence","status":"publish","type":"cases","link":"https:\/\/firstimpression.com\/our-projects\/lighting-up-g-stars-4d-archive-at-pitti-uomo-in-florence","title":{"rendered":"Lighting up G-STAR\u2019s 4D archive at Pitti Uomo in Florence"},"content":{"rendered":"<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\">\n<div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"longstoryshort\u00ae G-Star @PITTI UOMO 2025\" src=\"https:\/\/player.vimeo.com\/video\/1092805622?dnt=1&amp;app_id=122963\" width=\"500\" height=\"281\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe>\n<\/div>\n<\/figure>\n","protected":false},"excerpt":{"rendered":"<p>At Pitti Uomo 2025, G-STAR unveiled a 4D brand experience in Florence. Together, we turned Magazzino 07 into an immersive denim archive powered by light, sound and story. A museum-like installation that redefined what fashion storytelling can be.<\/p>\n","protected":false},"featured_media":16038,"template":"","cat_cases":[],"proposition_cat":[323,324,325],"region_cat":[345],"solution_cat":[560,562],"industry_cat":[301],"type_cases_cat":[558],"class_list":["post-16025","cases","type-cases","status-publish","has-post-thumbnail","hentry","proposition_cat-brand-activation-2","proposition_cat-pop-up-experience-2","proposition_cat-exhibition-2","region_cat-europe-2","solution_cat-audiovisual-technology","solution_cat-content-creation","industry_cat-fashion","type_cases_cat-one-off"],"acf":[],"_links":{"self":[{"href":"https:\/\/firstimpression.com\/wp-json\/wp\/v2\/cases\/16025","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/firstimpression.com\/wp-json\/wp\/v2\/cases"}],"about":[{"href":"https:\/\/firstimpression.com\/wp-json\/wp\/v2\/types\/cases"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/firstimpression.com\/wp-json\/wp\/v2\/media\/16038"}],"wp:attachment":[{"href":"https:\/\/firstimpression.com\/wp-json\/wp\/v2\/media?parent=16025"}],"wp:term":[{"taxonomy":"cat_cases","embeddable":true,"href":"https:\/\/firstimpression.com\/wp-json\/wp\/v2\/cat_cases?post=16025"},{"taxonomy":"proposition_cat","embeddable":true,"href":"https:\/\/firstimpression.com\/wp-json\/wp\/v2\/proposition_cat?post=16025"},{"taxonomy":"region_cat","embeddable":true,"href":"https:\/\/firstimpression.com\/wp-json\/wp\/v2\/region_cat?post=16025"},{"taxonomy":"solution_cat","embeddable":true,"href":"https:\/\/firstimpression.com\/wp-json\/wp\/v2\/solution_cat?post=16025"},{"taxonomy":"industry_cat","embeddable":true,"href":"https:\/\/firstimpression.com\/wp-json\/wp\/v2\/industry_cat?post=16025"},{"taxonomy":"type_cases_cat","embeddable":true,"href":"https:\/\/firstimpression.com\/wp-json\/wp\/v2\/type_cases_cat?post=16025"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}